Benedikte prefers the term dressing to that of fashion, clothes and style - although it's difficult to escape using all of the terms. By deliberately dressing - which really means what clothes you decide to put on and how you assemble or style them - you have the perfect means of expressing yourself in any way you like.
It's from this perspective Benedikte approaches the whole concept of fashion: Fashion as a means of self expression and creativity. To her there is no difference between dressing and say drawing, singing or dancing - they are all ways of expressing oneself and one's creativity. To her fashion, when used in this way, is a form of art. Whether on a tiny, everyday scale, or on a larger scale such as in fashion design and all the art and skills involved in huge fashion shows - it's all art.
In this approach to fashion, the concept of "fashion police" has no meaning. If fashion is self expression, how can anyone other than yourself tell you what to wear?
Photo montage and styling by B.St.Pierre. Photo by Elsa Gabo.
From this fashion philosophy sprang The Fashion Bandit, a website/photo blog particularly present on Instagram. Under the slogan "Wear what you like", Benedikte, together with professional photographers, produce high quality fashion photography expressing fun, playfulness, humour and irony, playing with stereotypes in regular fashion photography and with set norms for how to dress and not to dress.
Benedikte creates and runs everything from concept development, creative management, art direction and styling as well as modelling; bringing in friends and like-minded people from the fashion world to participate.
The concept of The Fashion Bandit and the philosophy behind it instantly appealed to influential parties on the Norwegian fashion scene, and The Fashion Bandit now boasts a cooperation with Esmod Oslo and Fretex Norge.
Photo by www.santinacrolla.no Art direction and styling by B.St.Pierre.